We recently posted about the Apple’s Worldwide Developer’s Conference where we envisioned the possibility that iOS11 (fall 2017) included QR-Codes recognition functionality in the native camera application.
Today we have had the chance (thanks Manu) to experiment with the developer version of iOS11 and finally … Yes! You can read QR-Codes using the iPhone camera.
From the camera settings you can activate / deactivate QR-Codes detection
In the videos below you can see an iPhone with iOS11 capturing the main types of QR: URL, map, direct call, access to Wi-Fi and vCard
URL
Mapa
Llamada
Wifi
vCard
¿So what?
Ever since we started QRCODE.es we have been betting that this was going to be a reality, and that it was only a matter of time that the big players were incorporating this functionality to their terminals and applications.
- https://www.qrcode.es/the-ultimate-qr-code-reader/ (this post was written October 2010)
The availability of the native reader will bring the user a closer and simpler way to capture a QR code that will no longer need extra applications. However we still believe that QR-Codes will become mainstream when brands, agencies and marketing professionals think about creative actions / campaigns and with true added value for the user final.
